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Our approach

01 Strategize

Through our three-phase approach—strategize, build, activate—we turn your data into a powerful asset to fuel growth, optimize your operations, and drive real business impact.

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Strategize
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We don’t build things just to follow trends. Instead, we want to make a difference to your bottom line. 

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That's why we begin every project by understanding your objectives, using our data strategy framework.

This customer-centric approach ensures that our data, analytics, and AI solutions effectively tackle the problems you’re facing.

On the business side, we work together to define objectives, use cases, and create a roadmap. On the technical side, we jointly design your data stack and determine the right analytical approach. Our privacy and AI experts ensure your data strategy complies with the latest privacy laws and the AI Act. 

We support you in the following areas: 

These elements form the strategic foundation that guides your journey from concept to execution. 

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Case studies: Strategize

Curious about our impact? Explore our case studies below to learn how we’ve driven success for our clients.

Explore case studies
  • Data strategy

    Data strategy enables leveraging customer data for public broadcasting

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  • Data strategy

    Accessible and actionable marketing data

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  • Data strategy

    Organizational redesign for digital transformation

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  • Consumer & user research

    User experience: not just the look, but how it works

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  • Consumer & user research

    Clear positioning in the new and growing online-only car market

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  • Data strategy

    Efficient use case implementation with data strategy

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Blog posts

Our experts regularly present at conferences and write on trending topics. Check out our blog posts below for more insights.

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Next-level consent management: Why you should migrate to Usercentrics V3 now

Key takeaways: Usercentrics V3 promises significant improvements in web performance and user experience Our data-driven test showed positive effects on core web vitals on desktop and mobile Key metrics measured include First Contentful Paint (FCP), Total ...

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Medientage München 2024 – Data is the voice of your audience!

Once again this year, Medientage München proved why it is one of the most important industry gatherings in the German-speaking world. Under the motto “Realities”, media professionals, politicians, technology enthusiasts and future thinkers gathered from ...

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The Hitchhiker’s Guide to the Modern Data Stack

Hello, weary traveler. You’ve likely read about the modern data stack, a set of components to collect and analyze data, optimized for maximum accessibility, scalability, maintainability, and robustness. In this article, we’ll outline four key factors you ...

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02 Build

Already have your strategy in place? Great! Using agile principles, we can help you build your future-proof data and MarTech stacks. Find out how we can help you lay a solid foundation for success.

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Build

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