10.12.2024,
3 minute read
3 minute read
A technical journey: How to build a local, privacy-respecting meeting transcript and summarization tool
Take control: Build your own privacy-focused meeting transcription & summarization tool with open-source LLMs This whitepaper outlines the process of building a local, privacy-focused meeting transcription and summarization tool using open-source ...
10.12.2024,
5 minute read
5 minute read
What’s New in the Updated Amplitude Extension for Adobe Launch
We’re happy to introduce the latest version of the Adobe Launch extension designed for integrating with Amplitude, packed with enhancements to simplify setup, improve usability, and support advanced configurations.
10.12.2024,
11 minute read
11 minute read
The AI literacy canvas: A canvas a day keeps the chaos away
AI literacy is no longer just a nice-to-have. From 2 February 2025, AI literacy will even be a legal requirement. Article 4 of the AI Act obliges companies to ensure their employees are AI literate. But that's not all: organizations and their employees ...
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21.11.2024,
9 minute read
9 minute read
Composable CDPs: revolution or hype in customer data management?
Composable customer data platforms (CDPs) have recently attracted a lot of attention in the marketing and technology world. They promise a flexible, modular approach to customer data management. This should enable companies to modernise their data ...
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18.11.2024,
7 minute read
7 minute read
Insights from the Databricks Data + AI Summit 2024: Data Engineering, Architectures and Real-World Applications
Our team recently attended the Databricks Data + AI World Tour Munich, where several companies shared their experiences with Databricks and the latest developments of the platform were presented. We gained insights from both the main event and a ...
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12.11.2024,
7 minute read
7 minute read
Next-level consent management: Why you should migrate to Usercentrics V3 now
Key takeaways: Usercentrics V3 promises significant improvements in web performance and user experience Our data-driven test showed positive effects on core web vitals on desktop and mobile Key metrics measured include First Contentful Paint (FCP), Total ...
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29.10.2024,
7 minute read
7 minute read
Medientage München 2024 – Data is the voice of your audience!
Once again this year, Medientage München proved why it is one of the most important industry gatherings in the German-speaking world. Under the motto “Realities”, media professionals, politicians, technology enthusiasts and future thinkers gathered from ...
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06.10.2024,
4 minute read
4 minute read
The conversion funnel myth: Why the true optimization lever lies in the product and service experience
In this article, you’ll learn: What the conversion funnel is and its limitations Why focusing solely on the conversion funnel is not enough for long-term success in digital marketing Why optimizing the product experience is more important than the ...
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09.07.2024,
3 minute read
3 minute read
Mastering Mobile App Tracking: Different Paths to Seamless Analytics
Introduction Remember when marketers realized that most of the traffic on their website was coming from smartphones? And the rush that followed as they tried to check whether their website even worked on a small screen? Fortunately, today no one doubts ...
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On-demand webinar
On-demand webinar
03.06.2024,
7 minute read
7 minute read
re:publica 2024 – Data and AI in the digital society
As in previous years, FELD M was visiting re:publica 2024 in Berlin and engaged with some of the currently socially relevant discourses. From data, data ethics, and AI to the future of care and personal insights into crisis journalism, there were plenty ...
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