Adobe is an industry-leading provider of web analytics and optimization solutions that enables organizations to measure and process real-time data from multiple channels (websites, apps, online and offline channels).
We can support you with the following Adobe tools:
Adobe Analytics
Adobe Data Collection (Launch)
Adobe Target
Adobe Audience Manager
Adobe Experience Platform
(incl. webSDK implementation; in particular Customer Journey Analytics, Real-Time CDP, Adobe Mix Modeler, Adobe Journey Optimizer)
Amplitude is a natively integrated all-in-one analytics platform, including product and marketing analytics, experimentation, and CDP. It helps businesses understand user behavior and optimize product experiences effectively.
Contentsquare is a UX optimization tool that analyzes user behavior through heat maps, session replays and journey analysis. It can help to improve website design, enhance user experience and increase conversion rates.
Dynamic Yield is a personalization platform that enables businesses to create tailored customer experiences by using data to optimize content, recommendations, and targeting across channels.
Exactag is an advanced attribution tool that focuses on Multi-Touch Attribution (MTA). The Exactag platform allows businesses to make smarter decisions and deliver more effective campaigns quickly and easily.
FullStory is a behavioral analytics platform that captures and visualizes user data. It offers features like session replays and heatmaps to provide insights into user behavior. The added value lies in optimizing user experience and increasing conversion rates.
Funnel is one of the leading marketing intelligence platforms that helps marketers collect, analyse and use marketing data. With Funnel Measurement (formerly Adtriba), Funnel is expanding its range of services to include advanced marketing measurement functions such as data-driven multi-touch attribution and marketing mix modelling.
JENTIS is a leading tag management solution for server-side tracking based in Europe. The tool can help to achieve better data quality and more complete data, laying the foundation for complex analyses and AI applications.
MoEngage is a customer engagement platform that helps businesses analyze user behavior and deliver personalized marketing campaigns across multiple channels, including mobile, email, and web.
For many years, Google has provided market-leading solutions for data collection, visualization, analysis, and optimization, especially when integrated with Google Ads products.
We can support you with the following Google tools:
Google Analytics
Google Tag Manager (client- or server side)
Google Looker Studio
Google Cloud Platform, e.g. Big Query
Technical implementation of Google Ads
OneTrust provides a powerful platform for managing data protection, security and trust. Among other things, it offers companies services for consent management, risk management and AI governance.
RudderStack is an open-source composable customer data platform. It can be flexibly integrated into existing systems to collect and process web, mobile, and cloud data and enable real-time personalization.
Segment is a customer data platform that collects, unifies and helps activate customer data, focusing on data quality and advanced features to ensure reliable insights.
Tableau is a powerful data visualization and analytics platform that allows users to create interactive, shareable dashboards to explore and analyze data for better decision-making.
Tealium is a customer data platform and tag management system that collects, standardizes and activates customer data in real time and helps to create uniform profiles for the development of personalized marketing strategies.
Usercentrics is a leading consent management platform (CMP) that empowers companies to obtain, manage and document the consent of their users, enabling legally compliant data processing.
