14.04.2025,
5 minute read
5 minute read
Recap d3con 2025: Retail media, measurement, and the future of data-driven marketing
Introduction We recently had the chance to attend d3con 2025—Germany’s leading conference on data-driven advertising. As a team deeply involved in marketing measurement, ad operations, and data strategy, attending d3con was a natural fit. Though we only ...
28.07.2021,
7 minute read
7 minute read
Putting ourselves on the MarTech map with Datacroft: FELD M Products
The field of marketing technology (MarTech) has been growing at an astounding rate over the last few years. Some months ago, there were an estimated 8,000 different tools and solutions out on the market, and these numbers are expected to continue ...