7 minute read
Medientage München 2024 – Data is the voice of your audience!
Once again this year, Medientage München proved why it is one of the most important industry gatherings in the German-speaking world. Under the motto “Realities”, media professionals, politicians, technology enthusiasts and future thinkers gathered from ...
11 minute read
Can I Get a Honk Honk for Consent? – Navigating Consent Management and Analytics Use Cases in Connected Driving
Everyone is talking about CTV (Connected Television), IoT (Internet of Things) and Connected Driving. For a long time now, we have not only used the remote control to unlock the car, but also navigate confidently through the many options and conveniences ...
1 minute read
Nagging and meatballs – Dark Patterns in Consent Management
Dark patterns are familiar to most of us, especially from the so-called “social media”, but they are increasingly finding their way into cookie banners and consent management. The GDPR provides very clear guidelines on how valid consent must be given, ...
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FELD M at the Greentech Festival and DMEXCO@home – Was it worth it?
In 2020, everything turned out differently than planned and the organizers of the big conferences had to rethink their plans. As a result, most events in the digital industry took place online. But this also means that there are a lot of interesting ...
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A New German Data Protection Act (TTDSG) and the Future of Consent Management
📢 This article was published in 2020 and may contain outdated information. Since then, data protection laws and consent management practices have evolved significantly. The TTDSG is now in effect, and recent decisions have reshaped cookie consent, CMPs, ...
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