7 minute read
Medientage München 2024 – Data is the voice of your audience!
Once again this year, Medientage München proved why it is one of the most important industry gatherings in the German-speaking world. Under the motto “Realities”, media professionals, politicians, technology enthusiasts and future thinkers gathered from ...
11 minute read
Can I Get a Honk Honk for Consent? – Navigating Consent Management and Analytics Use Cases in Connected Driving
Everyone is talking about CTV (Connected Television), IoT (Internet of Things) and Connected Driving. For a long time now, we have not only used the remote control to unlock the car, but also navigate confidently through the many options and conveniences ...
1 minute read
Nagging and meatballs – Dark Patterns in Consent Management
Dark patterns are familiar to most of us, especially from the so-called “social media”, but they are increasingly finding their way into cookie banners and consent management. The GDPR provides very clear guidelines on how valid consent must be given, ...
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FELD M at the Greentech Festival and DMEXCO@home – Was it worth it?
In 2020, everything turned out differently than planned and the organizers of the big conferences had to rethink their plans. As a result, most events in the digital industry took place online. But this also means that there are a lot of interesting ...
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A New German Data Protection Act (TTDSG) and the Future of Consent Management
TL;DR/Management summary The most exciting innovations of the planned German data protection law so far are: The clear and expressly regulated exceptions to the requirement of consent (over and above the technical necessity according to the 5 para. 3 ...
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